Business and related research professionals carry out a variety of research activities for the broadcast and print media, for the police and armed forces intelligence services, for national security agencies and in other non-scientific areas.

Entry Reqirements

Honours, Bachelor's degree

Typical Tasks

• Discusses possible changes that need to be made in terms of design, price, packaging, marketing and promotion etc. in light of market research with appropriate departments.
• Manages and directs research, collates and interprets findings and presents results to clients.
• Liaises with client to understand their market research needs, establishes an appropriate quantitative and qualitative market research methodology and prepares proposals outlining programmes of work and details of costs.
• Deals with copyright issues and negotiates fees.
• Liaises with client on the appropriate image/s to be used.
• Researches images for clients in a wide range of media using specialist picture libraries and archives, museums, galleries etc., or commissions new images.
• Presents findings in the required format, via written reports or presentations.
• Provides support to criminal intelligence or to military or other security operations by gathering and verifying intelligence data and sources.
• Provides administrative support for programme development such as booking facilities.
• Briefs presenters, scriptwriters or journalists as required via verbal or written reports.
• Research sources for accurate factual material, finds suitable contributors to programmes or print features and deals with any copyright issues.
• Liaises with production team to generate and develop ideas for film, television and radio programmes.

Desired Skills

Monitoring, Reading Comprehension, Critical Thinking, Active Learning, Active Listening, Writing, Speaking, Learning Strategies, Science, Mathematics