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Part Time
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Approximately 14 Weeks
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Distance Learning
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Anytime
Part Time
Approximately 14 Weeks
Distance Learning
Anytime
You will study the basics of marketing strategy including social media, email and Search Engine Optimisation (SEO) as part of marketing campaigns. The Digital Marketing course is designed for those who have little or no previous experience but would like to develop their knowledge and understanding of Digital Marketing.
You will study 5 key units designed to equip you with the basic skills and knowledge of Digital Marketing.
Unit 1 Social Media for Business.
Unit 2 Email as a Promotional Tool for Business.
Unit 3 Digital Marketing Review
Unit 4 Understanding Search Engine Optimisation for Business
Unit 5 Digital Marketing for Business
As this is an adult learning course, you will need to be aged be 19+ as at 31st August prior to the start of the current academic year. You will also need to have at least a Level 1 qualification in English/Literacy or equivalent, as the course requires you write your answers for assessment purposes.
We can assess your English/Literacy level before you enrol for the Distance Learning course to see if you are currently working to this level. Please contact distancelearning@boston.ac.uk to request further information.
To assist in completion of this qualification, it may help to be working in, or have access to, the chosen sector. If you already have a higher-level qualification in this specialism, it may impact on your eligibility.
Distance Learning course are studied from home, work, or any location you wish via our fully online learning platform.
Distance Learning Courses can be started at any time.
This course is currently being subsidised by Boston College and is therefore FREE* of charge.
We do accept that sometimes there are exceptional circumstances that prohibit you from completing these courses. If you find yourself struggling with the qualification, our support staff will always try to help you find a workable resolution. However, if you are studying a free course and choose to withdraw, you may have to pay a non-completion fee of ยฃ85 to cover the administration costs, materials and registration fees. *subject to eligibility.
The assessment for this course is completed fully online โ you access all the learning materials as well as complete and submit your assessments online.
You will be supported by a personal tutor who you can contact throughout your studies. You will work through a series of tasks and activities to assist in gaining the qualification. There will be written assessments related to the content.
Successful completion of the course will lead to a better understanding of the subject, which may improve your career prospects. You could also progress onto other qualifications in this field, or further Distance Learning courses to continue your CPD.
To register your interest for a course, just click โApply for this courseโ below and a member of our team will contact you.
Alternatively, for more information on this course, please call our Information Line on 01205 313218