Advertising and marketing associate professionals assist in the development and implementation of projects which aim to elicit the preferences and requirements of consumers, businesses and other specified target groups so that suppliers may meet these needs.

Entry Reqirements

Honours, Bachelor's degree

Typical Tasks

• Briefs advertising team on client requirements, monitors the progress of advertising campaigns and liaises with client on potential modifications.
• Develops digital marketing strategies, such as the use of social media, to promote products, brands or services and presents options to the client.
• Through market research, discusses possible changes that need to be made in terms of design, price, packaging, promotion etc.
• Collates and interprets findings of market research and presents results to clients.
• Discusses business methods, products or services and targets customer group with employer or client to identify marketing requirements.

Desired Skills

Reading Comprehension, Active Listening, Writing, Critical Thinking, Active Learning, Monitoring, Speaking, Learning Strategies, Mathematics, Science